Simon was involved in starting a fresh expression of church near Cambridge, before serving for 4½ years as a regional minister for the Eastern Baptist Association. Now he is director of RiverTree, through which he offers a portfolio of roles. This includes being one of the national Pioneer Ambassadors for the Baptist Union of Great Britain, and being part of the Fresh Expressions leadership community. He is team leader for fx resourcing for whom he project managed the launch of the free Godsend app (equipping people to start fresh expressions of church) and is now responsible for facilitating the resourcing of the fx movement in the UK. He is married to Lisa, and both of them are Third Order Franciscans. He also happens to be the co-author (with Chris Duffett) of the book ‘Big Hearted: the Gospel of Simple Words and a Large Heart’.